MBA | Business Analytics & Business Intelligence| BA & BI

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MBA | Business Analytics & Business Intelligence| BA & BI

In today’s rapidly evolving business landscape, data has become a cornerstone of strategic decision-making. The MBA with specialisation in Business Analytics and Business Intelligence (MBA–BA & BI) programme is designed to equip professionals with the skills and knowledge necessary to harness the power of data for informed business strategies.

The MBA in Business Analytics and Business Intelligence is a cutting-edge programme that merges traditional business knowledge with modern data analytics tools. By the end of the programme, graduates will possess the skills and insights needed to drive business success in a data-centric era. CMRU–MBA–BA & BI empowers individuals to expertly analyse and leverage data for sharper insights and informed decision-making—crucial for business expansion in today’s data-driven environment.

The curriculum spans foundational to advanced business analytics methods, facilitated by experienced mentors who enhance strategic thinking and practical application. The programme ensures seamless integration of industry-relevant skills in data analysis, aligning well with the growing demand for MBAs in Business Intelligence and Data Analytics.

Duration

2 Years

Programme Type

Full-time

Programme Fees

Rs. 1,75,000/- per semester

Programme Regulations

2024-25

Programme Structure 2025

MBA BA&BI Programme Structure (PDF) – 12 June 2025

This is being worked upon by the Academic Council, updated list will be shared once approved

Eligibility Criteria

Candidates should have passed with a minimum of 50% marks (45% in the case of SC/ST candidates) in aggregate in a Bachelor’s degree of a minimum of three (03) years’ duration in any discipline from a recognised university.
Additionally, candidates must appear for a national-level management aptitude test such as CAT, XAT, MAT, CMAT, ATMA, or KMAT with valid scores.

Scope & objectives

Core Business Foundation: The MBA in Data Analytics and Business Intelligence programme begins with a comprehensive exploration of fundamental business concepts, ensuring that participants have a solid understanding of business principles.

Global Perspective: The curriculum is crafted to provide a global outlook, preparing graduates to navigate diverse business environments—an essential element of leading MBA programmes in Business Analytics in Bangalore.

Programme Assessment

Data Analytics Techniques: Participants will engage in statistical analysis, machine learning, and data mining techniques, gaining hands-on experience with tools such as Python, R, and SQL.

Business Intelligence Tools: The curriculum includes practical training with leading BI tools like Tableau, Power BI, and Qlik, enabling students to create impactful visualisations and dashboards.

Big Data Technologies: The programme covers key big data technologies such as Hadoop and Spark, equipping students with skills to manage large datasets efficiently.

Data Governance and Ethics: The ethical implications and governance frameworks surrounding data are also addressed, ensuring responsible and compliant data practices in business.

Industry Applications: Real-world case studies and projects in collaboration with industry partners allow participants to apply their learning to genuine business challenges.

Industry Recognition: Designed in consultation with industry experts, the programme ensures students acquire skills that are both relevant and recognised in the business analytics and intelligence fields.

Networking Opportunities: Participants will gain access to valuable networking opportunities with industry professionals and alumni, fostering connections that could lead to promising career prospects.

Programme Outcome

Graduates will be able to:

PO1: Demonstrate advanced business acumen, enabling them to understand key business functions and organisational resources for efficient business management in a globalised environment.

PO2: Apply entrepreneurial, analytical, and managerial skills for effective business management.

PO3: Develop skills to be life-long learners in a globalised and knowledge-driven society, using both classroom and online resources such as SWAYAM and MOOCs.

PO4: Address issues of social responsibility, including business ethics, cultural diversity, environmental concerns, and sustainable development.

Course Outcomes Visit

Key Specialisation Courses

Business Statistics and Data Analysis
Predictive Analytics
Data Visualisation and Storytelling
Big Data Analytics
Machine Learning for Business
Business Intelligence Systems
Decision Modelling
Analytics Applications in Marketing, Finance, and Operations

What expertise do you gain?

Data Analytics and Visualisation
Predictive and Prescriptive Analytics
Business Intelligence Tools and Techniques
Big Data Management and Applications
Statistical and Quantitative Analysis
Machine Learning for Business Decision-Making
Data-Driven Strategic Planning
Financial and Market Analytics
Artificial Intelligence in Business Applications
Ethical and Legal Aspects of Data Analytics

Career Opportunities

01
Business Analyst
02
Data Analyst
03
Analytics Consultant
04
Business Intelligence Analyst
05
Strategy Analyst
06
Product Analyst
07
Operations Analytics Specialist

Testimonials

I am very happy to be a student of CMRU and i thank whole heartedly my placement department and in particular Gopalkrishna Sir for placeing me in Oracle India which is a dream come true.

Vinutha.S- MBA (OMBR Campus)

oracle

I'm Prajwal Patwari from MBA batch of 2021-2023 I got placed in Karnataka bank ltd as marketing officer with CTC of 12 lpa . I would like to thank the placement cell of our university for providing this opportunity to become part of one of the prestigious banks of India. Preplacement training programmes and continuous follow up with students till the end of the process really helped me to crack the interview and written tests and also would like to express my gratitude to my faculties and management of CMR university for their continuous support throughout this journey which helped me In achieving both professional and personal goals. Proud to be a student of CMR university.

Prajwal Patwari- MBA ( 2021-2023)

Karnataka bank ltd

How to apply?

Step 1
Application Enquiry

On-call guidance with step-by-step expert instruction on completing the application form.

Step 2
Selection Process

Candidates are shortlisted after completion of document verification, interview, and the CMRUAT entrance exam.

Step 3

Provision of Offer Letter to commence further process.

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MBA | Business Analytics & Business Intelligence| BA & BI